What is a sales funnel? Let's start there...because so many entrepreneurs have heard the words but have no real sense of what it truly is. A sales funnel is the method by which you attract, engage and convert your fans so that you get continuous sales in your business. It is basically the journey that you carry your audience on as they get to know, like and trust you.
We have been in this business of helping other businesses exceed, grow and breakthrough new markets for quite a number of years and there are a few key things that we have learnt along the way. Some of them include: 1. Always keep learning Reading and educating yourself is key to your success. You never know too much. There is always a new way, a better way, a more unconventional way. How can you help your clients if you yourself are not educated about the products and services that are available on the market.
So many of us hide behind our computers under the pretense that if we post often on social media and engage in enough discussions with people in groups on Facebook, LinkedIn or Google + then our businesses will grow and we will dominate the market.
So you have started your business and you expect that clients will be knocking at your door begging for your product or service…but sadly it doesn’t happen.
Most of my clients usually ask me how I am able to show up consistently on social media, handle all my daily client calls and do the marketing and public relations that I do for my bigger clients. The truth is I learned via trial and error. By making huge mistakes. By wasting a ton of time. By bawling my eyes out and finally by taking the time to figure out what works and does not work for me.
There are many things you are not taught in school if you study business. In my last 4 years of being a coach, I always feel there are some harsh realities of business we do not want to face. But I believe, in understanding these 7 things, we can truly develop a mindset to expect success and all grow to be millionaires!
Marketing is NOT advertising! Marketing and sales work together! Your Marketing Strategies need to align to your overall goal
When thinking about your marketing, most entrepreneurs only focus on the tools and platforms. They want to jump right into building a website and starting a Facebook page. And they dive into it. Start to schedule ads to everybody. Add all their family and friends to their page. Invite their neighbours and their cousins to …
The one thing I know for certain when most people start working with me is that they do not have a Marketing plan. They may have a social media page and even a website and even an email list, but they have no idea how to make all these things work together. A Marketing plan …
I had a dream... a beautiful dream. All our business ideas start off with a dream and then we make a choice Keep the dream to ourselves Talk about the dream but still do nothing Get into action to make that dream a reality We all start from exactly the same position but those …